how do you make youtube videos accesible to the blind

The more content that is ingested, the higher percentage of ad revenue is generated for the platform who then shares it with the content creators through monetization.Ĭircling this back to your production value tells us that your content needs to be able to retain viewership, however you decide to produce it. The basic idea behind YouTube’s algorithms: keep viewers on the platform ingesting content. However, it does help to retain viewers and gain subscribers to have an improving production value over time. Starting with your fundamental, content-creating processes, your content doesn’t have to be professionally produced or even look like it does to be recommended by YouTube.

Even Low-Production Value Content Gets Noticed If It Retains Viewership For today, we’ll focus on the known pioneer of these revenue-crunching algorithms and the factors for getting YouTube to recommend your videos to viewers on the platform, driving traffic to your content at no cost to you. Some short-form platforms mimic this type of criteria-chain-computing, but that’s for another conversation.

The long-form video giant YouTube (wholly owned and operated by Google) actually ranks its videos with specific algorithms that maximize ad revenue for the company and content creators alike. There are plenty of short-form, video-related platforms out there that can trigger a video to go viral like YouTube Shorts, Facebook/Instagram Reels, TikTok, and Snapchat to name a few. Not knowing how these algorithms work or even what factors into the “viral” equation before uploading a video to be monetized can cost you (the content creator) the timely impact of that video and ultimately ad revenue from lack of exposure.

Many think these are part of gauging the impact the video has on the platform, when in fact they are the result of a complex algorithmic chain of criteria that most are unfamiliar with or even suspect its existence. Many of us thought YouTube videos “going viral” had something to do with the popularity of their content or, at a minimum, how many views or “likes” the video received.

How do you make youtube videos accesible to the blind